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Atlas SkillTech University: Fashion Communications

As Visiting Faculty, Fashion Communications, I create and conduct modules for the Second Year and Third Year Students of ISDI at ATLAS SkillTech University in BKC, Mumbai.

Each module concludes in the form of a term end project that circles media driven events in the lifestyle industry.

It is a dynamic environment at the multi disciplinary ATLAS SkillTech University powered by Dr Indu Shahani. I bring in key takeaways as a senior editor and journalist, to add to the depth and dimension of the students learnings as part of FCS.

The premise of my modules covers:

Brand Narratives

Public Relations

Crisis Management

Digital PR

PR Stunts

Fashion PR

Forms of journalistic writing

Corporate Communications

Brand Obits

Trends in the luxury and lifestyle arena

A peep into my lectures: